At 4:00 AM on February 21st, Microsoft suddenly announced that Phil Spencer, who had been CEO of Xbox's gaming business since 2014, would officially retire on February 23rd. At the same time, Sarah Bond, Xbox President and Chief Operating Officer, who had once been considered Phil Spencer's successor, also resigned.
The person succeeding Xbox leader is Asha Sharma, president of Microsoft's Core AI division. Notably, this woman previously worked at Meta and...InstacartHe had almost no experience working in the gaming industry.

The new head of Xbox once said, "As the development of artificial intelligence begins to influence the future, we will not pursue short-term efficiency, nor will we allow soulless AI garbage to flood our ecosystem." However, many gamers believe this seems to be completely ironic.

Meanwhile, Kotaku published an article stating, "Yes, I said it, Xbox is dead." They believe that Microsoft is awkwardly forcing AI into Xbox, which is completely out of step with Spencer's management of the brand.
In a memo to all Microsoft gaming employees via the Microsoft corporate blog, Phil Spencer expressed his gratitude and announced that he had decided to retire from Microsoft since last fall.

Regardless, the departure of this familiar face is somewhat regrettable. Where Xbox will steer after changing its helmsman remains to be seen.
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